WHO, Where, Why

We are a group of hardcore cyclists that found ourselves spending a lot of time talking about bike components. Like most racers we were always looking for new products that could make our bikes lighter, faster, or more reliable. Since we all come from engineering and manufacturing backgrounds our conversations often focused on how we could make the products on the market today even better. The company was founded to design and manufacture precision cycling products that emphasize function, performance, and reliability to meet the needs of fellow racers and riders